ARTICLE
The Danville Chamber of Commerce has named Kelly DiBenedetto as their new Executive Director. DiBenedetto assumed her duties on December 2nd. She takes over the leadership of the Chamber of Commerce succeeding long time Director Marcia Lynch. DiBenedetto and her husband are long-term residents of Danville. DiBenedetto was formerly employed with Link Federal Credit Union, an Indianapolis based community credit union holding the position of Chief Marketing Officer. In that position, DiBenedetto’s responsibilities included partnering with the CEO and Board of Directors of the institution to develop and deploy strategic marketing and business plans proliferating the institutions various retail financial, savings and investment products. In deploying those plans and strategies she fostered and maintained a vast array of strategic partnerships with members, clients and business partners. DiBenedetto was also responsible for the institution’s digital marketing strategies, website design, strategic data mining and analytics and social media campaigns targeted at the ongoing expansion and penetration of the client base.